Oniria TBWA achieved its twelfth star as Agency of the Year , in the Tatakua 2022 creative contest , among more than 30 agencies, production companies and independent professionals in the field who competed in different categories and were evaluated by a strict jury of national and international professionals, among those who stood out: Nicolás Cetroni -We Believers-, Alita Pereyra -MediaBrans- and Inés De Ninnis -Ogilvy Canada-. The agency won 7 gold, 12 silver and 15 bronze , adding 196 points, doubling those who supported it. In addition to the recognition of part of his team.
The 17th edition of the Tatakua festival
Organized industry email list by the Círculo de Creativos de Paraguay. The Tatakua festival was restarted after two years and had a record participation of pieces and agencies. This was an example of the local advertising community’s eagerness for the return of the country’s most important advertising award. Which rewards and celebrates creative pieces in the field of advertising. Design and brands. This was the 17th edition. Which had its awards gala at the Estero Bellaco Warehouse facilities in Asunción. With a full audience that applauded and celebrated each winning project. «This year without a doubt. The joy of the entire industry was felt with the return of Tatakua.
The Tatakua Festival
The Tatakua Fax List festival was born in 2004, where the focus of advertising was the media business and creativity was not charged. Over time, Tatakua once again gave value to ideas and improved the community of agencies, production companies, photographers, artists, and all actors linked to the orange economy. «Promoting collaborative work and the talents of each person in the team is what is reflected in these awards, it is the result of continuing to believe that a small idea can become giant and above all continuing to fight to make the dream magic remain. intact year after year and is reflected in the art and craft of each work,” said Natha Pera, art director of Oniria.