Your contact database contains invaluable information about your prospects and customers that can help you convert leads, upsell, or convert existing customers. Google Customer Match gives you the tools you need to integrate relevant contact information into your Google campaigns and achieve better, faster results.
you reach specific segments
of your current or potential customers with a targeted message. By simply uploading your contacts’ email addresses, you can segment and target contact lists across devices on Google Search, Google Shopping, YouTube, and Gmail. Segmentation allows you to align your media spend and maximize exposure to your most valuable customer segments.
You can use Google to cross-sell or upsell, maintain a connection with your highest-value customers, retain existing customers, or attract new leads using chinese singapore phone number list information about your current customers.
Re-engaging Lapsed Contacts
If you work in an. Industry with a long sales cycle. You’re no stranger. To potential customers showing interest in your products. Or services and then going cold for a long period of time. This can be due to a variety of reasons. Including time, budget, and need, but lead generation campaigns the fact that these leads show interest in your company makes them more valuable to you and more profitable to convert than someone who’s never heard of you.
It’s a good strategy to pay attention
Consider the pages they visit and the information contact lists you already have about them. Do you know which product pages they visited? Did you collect relevant information about their needs in an online form? Use that information to offer a targeted offer in your ad to drive them back to your website or gather more relevant information about their needs.